Born in Ecuador, Jose now lives in Toronto and New York. His clients include Absolut, MTV, Apple Computer, Bloomingdale’s, Sony Music and Amnesty International. His work has earned a great deal of recognition, including awards from The Society of Illustrators, American Illustration, Print, Communication Arts and Graphis.
Jose has also worked on many public art commissions, including a series of mosaic murals for the MTA’s NYC subway system. He has also been commissioned to design postage stamps for the USPS as well as for Correos Del Ecuador.
Jose’s talents go far beyond his art. He is also co-founder of LuLa Lounge, a Toronto-based performance venue for musicians, poets and dancers.
CLIENT LIST
- Absolut
- Amnesty International
- Apple Computers
- Bloomingdale's
- MTA
- MTV
- Sony Music
- United States Postal Service
Q & A
What do you regard as the highest point of creative fulfillment?
Working on a project that takes on a life of its own beyond yourself, the assignment and the moment.
What was your most creative assignment?
Designing the murals for the MTA. It was completely free and either they ?accepted as they were or not at all; there was no back-and-forth or changes.
What is your favorite assignment anecdote?
I did a t-shirt design for Amnesty International, and years later met someone randomly who had seen it and made a quilt from it. I love that images can become a part of people’s lives and we never know it.
Through what creative process do you get your best ideas?
I love improvising, playing with shapes and lines, and watching how slowly something concrete comes out. Sometimes when I’m stuck I work backwards, not with a literal idea, but just abstract shapes. A composition can suggest the answer to a problem.
What natural gift would you most like to possess?
Music.
If you had to live in a world with just one color, what would it be?
Mango.
What is your favorite typeface?
Impact.

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